2019 IA Conference
March 21, 2019
In today's world, we’re dealing with ever expanding multi-device multi-screen multi-service ecosystems across multiple channels. Most of these ecosystem profiles have their own user behaviours, user needs, interaction models and design patterns. Amongst all that, we need to move away from our traditional methods, and learn new ones that enable us to better understand the big picture. In this half day workshop you’ll learn about the importance of initially focusing…