Erin Malone is Partner at Tangible UX. She co-wrote Designing Social Interfaces for O’Reilly Media, and teaches at CCA in the IXD program. She has 20+ years of experience working for companies such as Intuit, Seagate, Macmillan New Ventures, NetFlix, Comcast, Ask, Yahoo!, AOL, AltaVista and a variety of startups.