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Home / Sessions / Understanding Context: A Radically Human-Centered Way to Design Anything

Understanding Context: A Radically Human-Centered Way to Design Anything

2019 IA Conference

Time(s)

March 28, 2019

Description

Increasingly, our work is about more than just one app or website; we’re challenged with tackling whole ecologies of digital, physical, and blended interactions. Meanwhile, technology is making it harder every day to achieve coherence and clarity from touchpoint to touchpoint. It turns out, the best way to design for everything everywhere is to start with the fundamentals: how do humans really perceive and take action in their environment?

The Understanding Context workshop takes you deep into new ways of seeing the building blocks of human experience, with ideas and methods that will change the way you think about designing for humans. Spend a day going deep into making sense of making sense, by exploring and modeling the experiences around you.

In this workshop, you will:

  • Learn basic and advanced concepts about how humans interact with physical, semantic, and digital information.
  • Get on your feet and explore the real world around the conference venue, gathering data for analysis.
  • Collaborate in teams to analyze and model the contexts you encounter, and devise ways to make them better.
  • Get new ideas about how to make things make more sense, whether you’re doing web design, service design, or interaction design.

This workshop is suitable for practitioners at any point in their careers. Just bring a desire to explore and an open mind!

About the speakers

Andrew Hinton

Andrew Hinton is Senior Manager of Product Design at Honeywell Connected Enterprise, in Atlanta. For more than twenty years, he has led teams and organizations in creating great places, products, and services for humans. Andrew is also the author of Understanding Context from O’Reilly Media, and keeps a home on the web at andrewhinton.com.

Sponsor IAC

We’re looking for organizations who share our commitment to building and sustaining programs that drive a more inclusive industry. Learn more on the Sponsor IAC23 page or contact us directly at info@theiaconference.com for more information.

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