If you’re reading this, you’re likely part of the estimated 70% of people who’ve dealt with imposter syndrome at some point in their professional careers. Imposter syndrome is the psychological pattern where one doubts their skills and persistently fears being exposed as a “fraud”. It knows no limits to who it affects, and designers Madeline Packard and Shara Rosenbalm are no exception. These designers explore design methods and offer a few tools to battle imposter syndrome and subdue your inner fraud.
No one’s story will begin, or end, with your product. In order to create useful, impactful and delightful designs, we need to consider the entire end to end user journey, from recognizing a need to meeting a goal, and determine how (or if) your product fits into the customer’s experience. Join Associate UX Director Chelsea Watson to explore how the established design thinking processes of creating user journeys, story maps and customer personas can come together in a narrative approach to IA and content strategy through storytelling. Together we’ll create proto-personas to help establish empathy for users, and craft a story of our persona’s end to end journey, ultimately allowing us to translate key narrative moments into content, IA and design requirements. Chelsea’s ran collaborative workshops using this process on a number of projects including a digital vision for Metrolinx (Ontario’s regional transit provider), a cross-platform client management tool for Royal Bank of Canada, and for other projects for clients including Freedom Mobile and Walmart.
A well-designed workshop is an excellent, people-centered way to get work done. Whether it’s a participatory session that replaces a standard meeting, or a full-blown, multi-day experience, workshops get teams and clients to explore options, analyze alternatives, and come to consensus.
But successful workshops don’t happen by accident. They’re time- and resource-intensive to plan and deliver, and require particular skills and knowledge. UX practitioners are uniquely positioned to develop and facilitate excellent workshop experiences. However, workshop approaches and how-tos aren’t often taught in school or on the job. Furthermore, in today’s still-telescoping timeline for necessary social distancing, the ability to facilitate work getting done through collaborative online sessions is more important than ever.
The Art and Science of Workshop Design gives participants a flexible framework for building and facilitating workshops. Starting with the foundations of workshop design and delivery, participants will learn how to leverage design thinking methods to create collaborative sessions that are fun and effective. They will explore design activities, tools, and techniques, and develop their unique facilitator’s stance. Participants will have the hands-on opportunity to create and practice leading an exercise, and will leave with a customized Action Plan to take the next step – which may be leading a working session on the job or delivering a workshop at a future conference.
The workshop is itself structured as a template that models and demonstrates workshop design. The presenters will peel back the layers of each component to show how it has been built, how it contributes to workshop goals, and how it can be adapted to different types of meetings and groups. This layering also enables the workshop to offer value to participants at all levels of experience: the foundations and main components of workshop design will be made clear for beginners, and each topic and activity can be engaged at either higher or deeper levels.
Participants will receive a workbook that they will use throughout the day and which will be a valuable resource as they plan and carry out their own workshop sessions. Workshop boxes will be sent to advance registrants, while downloadable materials (followed up by shipped workshop boxes) will be provided for last-minute participants.
Topic highlights include:
The narrative arc of a workshop
Establishing the participation contract
Deep dive into roles and skills (vision, logistics, activity design, facilitation)
Adapting and creating workshop exercises
Managing participation (opening and closing the “fourth wall,” engaging all voices, handling challenging personas)
Well-Being in the workshop (healthy snacks, physical movement, centering)
Creating an action plan for your own next workshop
Sessions will be recorded and made available to registered attendees.
How do we design for divergence when our tools value convergence? How can we design for complexity and emergence when our workshops simplify and normalise? Unlearning Design Thinking is a workshop to identify what is wrong and to experiment with new ways of working together. With three themes, Direction, Divergence and Dissent, spend time with other people understanding how many alternative methods exist and learning which ones are relevant to your contexts and your personal skill set. With two workshops and three encounters, plus podcast-style learning packages, you will discover how to work with tools that invert established design thinking ideals to help you and your colleagues work creatively with emergent design.
Come along and unlearn some ideas to enable new ideas of supporting creative thinking, divergence and dissent.
Sessions will be recorded and made available to registered attendees.
Taxonomies have evolved from classification systems to adaptable interactive tools to link users to desired content on websites, intranets, and web applications. Taxonomies are not the same as a website’s navigation and can do a lot more. Taxonomies can provide guiding categories of topics, suggested search terms, aspects for faceted search, or topics for sorting and filtering results. To be truly helpful, however, taxonomies need to be well designed to suit the users and use cases, be customized to the content, and conform to taxonomy best practices and standards so that they are easy and intuitive to use.
This workshop teaches taxonomy creation principles and addresses the issues of designing a taxonomy to serve users. It presents best practices in designing taxonomies, including the principles of wording of terms, incorporating synonyms, creating relationships between terms, and designing hierarchies and facets. Other topics include taxonomy project planning, sources for terms, and taxonomy testing. The workshop will also include practical exercises and access to taxonomy management software.
