/ Talks (DEPRECATED) / Structured Content in the Age of AI: The Ticket to the Promised Land?
In 2023, generative AI reached the peak of inflated expectations on the hype cycle and began to fall into the trough of disillusionment. We collectively started asking what AI can help us do, and rightly so.
As we approach the middle of the decade, it is clear that generative AI is here to stay. We are people who care about, advocate for, and use information architecture to make sense of the messy world of information. Is structured content the thing we need to bridge the gap between where we are and the promised land?
Let’s explore this question together. It is only by asking questions that we move toward answers that make sense in any given circumstance. Because the answer is always “it depends.” But what does it depend upon?
Carrie Hane is a creative problem solver and connector of people, processes, and technology. For more than 20 years, she’s been helping organizations transform to meet the ever-changing needs of the people they serve and take advantage of the latest technology. Currently, Carrie works as a Principal Evangelist at the content platform Sanity and is the co-author of Designing Connected Content: Plan and Model Digital Products for Today and Tomorrow, a handbook for a pioneering approach to sustainable digital publishing.
At Sanity, she passionately advocates for thinking about how content powers digital experiences that connect with audiences and help fulfill organizational missions while making life easier for the content operations team. Carrie has led workshops and been a speaker at events around the world, and has been a guest lecturer for undergraduate and graduate courses in user-centered design and content strategy.
Like most people working in tech, she has two degrees completely unrelated to her work. By far the most enlightening education she has received is being the mother of boys. When she’s not working, you can find her at the pool swimming, wrangling college tours for her son, or reading with her dog.