Noreen Whysel is a NYC-based UX Researcher. Her first IA project was tagging buttons in a database at Chanel in 1990. She began her actual UX career in the late 1990s after seven years in real estate research at Price Waterhouse. She joined the PWC merger team as a WebOps Manager and was there for four years before starting an IA/Research consulting business, working on projects as diverse as bird taxonomies and identity ecosystems. She was the Operations Manager at the Information Architecture Institute for ten years and held a similar role at the OWASP Foundation. She currently is a Founder and COO of Decision Fish and hosts the Behavioral Economics NYC meet-up. She mentors and advises on events for IA, UX, Cybersecurity, GIS and DefenseTech. She has a BA in Psychology from Columbia and a MSLIS from Pratt Institute and has published academic papers on vision science and linked data.
Noreen has attended this conference since 2007 in Las Vegas and has only missed two since then. She spoke about IA and Emergency Management in 2013, IA and Wikipedia in 2016 and Trust and Vulnerable Populations in 2019. She has presented at poster night five times and was the Experience Director at IAC19. For IAC20 Noreen will be leading the experience part of the conference, including logistics, social events, food, diversity and inclusion.
- Diversity & Inclusion in Information: A Working Wikipedia Session (2017 Main Conference Talk)
- IA Wikipedia Edit-a-thon (2015 Main Conference Talk)
- The Information Architecture of Emergency Response (2012 Main Conference Talk)