Time(s)
Description
If you’re fumbling around trying to figure out what taxonomy to use with your content, you’re not alone. You need to ensure that the taxonomy meets your business goals and your technical needs. You may also be required to think about short- and long-term uses. It’s a lot to wrangle.
This presentation will show you how to use content modeling to define the taxonomy for your content and will explain why this is an ideal approach. You’ll learn how a content model can reveal metadata and taxonomy needs and show you a clear path to developing taxonomies and creating lasting structure. The concepts in this session are anchored with a clear example of creating a taxonomy framework from a content model.
Key takeaways from the session:
Three useful takeaways from this session include:
- Why using a content model to uncover taxonomy needs ensures you develop the appropriate taxonomy.
- How a content model illustrates metadata, taxonomy, and links between content.
- How to handle stakeholder concerns about taxonomy with a content model.
About the speakers
As a consultant, Theresa optimizes content to meet business goals and user needs with content strategy, information architecture, taxonomy, and metadata for content-heavy digital properties. She focuses on how to structure content for dynamic content, content reuse, and personalization. The better structure you have, the more easily you’ll be able to achieve goals.