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Home / Sessions / Gentle Change

Gentle Change

IAC 2020

Time(s)

April 10, 2020

Description

We are in the business of change. The bridge from “what is” to “what if” begins with our models and maps. And yet, as a “move fast break things” mindset undermines research and planning, it is we as designers and information architects who struggle to adapt. To fix the interface, we must fix the culture, but to do so, we must go from sensemaking to changemaking; and that’s a chasm we’re not ready to cross.

If we hope to make our cultures capable of compassion for users, we might learn from those who for centuries have worked to grow compassion for animals. From humane societies and sanctuaries to undercover investigations and shock advertising, the diversity of strategies for advancing animal wellbeing is impressive; even as the challenges they/we face are familiar.

How do we overcome motivated reasoning and cultural resistance? How might we cultivate kindness and expand the moral circle by reshaping the categories of us and them? How can we use cognitive bias to our advantage without corrupting the means and the ends? What are the limits of positive reinforcement? What if we banish externalities, see the whole ecosystem, and shift from human-centered to un-centered design?

In this talk, we’ll use the lenses of information, action, experience, and environment to explore how their ways of change might inform ours. And we’ll consider why, in an era of acceleration, it makes sense to slow down. Moving fast breaks things. It sows the seeds of fear, anxiety, grief, and trauma. Now is the time for gentle change. It’s slow, difficult, unorthodox, and more transformational than we realize. As Pema Chodron whispers “patience is a revolutionary act.”

About the speakers

Peter Morville
Peter Morville

Peter Morville is a pioneer of the fields of information architecture and user experience. His bestselling books include Information Architecture (the “polar bear book”), Intertwingled, Search Patterns, and Ambient Findability. He has been helping people to plan since 1994, and advises such clients as AT&T, Cisco, Harvard, IBM, the Library of Congress, Macy’s, the National Cancer Institute, Quicken Loans, and Vodafone. His work has been covered by Business Week, NPR, The Economist, The Washington Post, and The Wall Street Journal. His latest book is Planning for Everything: The Design of Paths and Goals.

Peter also annually heads the Polar Bear 5k Fun Run!

Sponsor IAC

We’re looking for organizations who share our commitment to building and sustaining programs that drive a more inclusive industry. Learn more on the Sponsor IAC23 page or contact us directly at info@theiaconference.com for more information.

Thanks to this year’s sponsors!

Logo for sponsor Optimal Workshop
Platinum sponsor
Optimal Workshop
Logo for sponsor Factor Firm
Gold sponsor
Factor Firm
Logo for sponsor Last Call Media
Silver sponsor
Last Call Media
Logo for sponsor Design for Context
Scholarship sponsor
Design for Context

Logo for sponsor A Book Apart
In-Kind sponsor
A Book Apart
Logo for sponsor Balsamiq
In-Kind sponsor
Balsamiq
Logo for sponsor MURAL
In-Kind sponsor
MURAL
Logo for sponsor Rosenfeld Media
In-Kind sponsor
Rosenfeld Media
Logo for sponsor UX Camp DC
Community sponsor
UX Camp DC
Logo for sponsor World IA Day
Community sponsor
World IA Day

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