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Home / Sessions / Designing navigation for large content and e-commerce sites

Designing navigation for large content and e-commerce sites

2018 IA Summit

Cost

$650 USD

Time(s)

March 22, 2018
9:00 AM to 5:00 PM CT

Description

Designing the navigation for a large website should be easy, right? You do the research, do a card sort and roll it out…WRONG! Designing navigation requires the patience of a saint, negotiation skills of a diplomat, the eye of a content strategist and the detailed hand of a taxonomist.

In this introductory workshop aimed at people who are about to or are in the middle of creating navigation for a site, Mags Hanley will teach you the process for designing navigation, and provide hands-on tools for actually doing it.

This includes:

  • Identifying the business value of the project and benchmarks for success
  • Current-state analysis
  • Site and content audits
  • Understanding the users’ mental models
  • User research and usability testing
  • Creation of navigation models and principles
  • Development of labels and links
  • Integration within a site
  • Ongoing measurement and business as usual (BAU)

About the speakers

Mags Hanley

Mags Hanley is a career and information architect. She helps Designers work out the next stage of their careers are by using the tools of their trade – analysis, research, and synthesis. She helps senior designers develop into leaders, and provides the scaffold and tools for design leaders to be effective in their jobs.

Mags lives in Melbourne Australia – the coffee capital of the world – but prefers tea! She has lived across the world in the US and UK working in organisations as diverse as Argus Associates, the BBC and JB Hi-Fi.

Sponsor IAC

We’re looking for organizations who share our commitment to building and sustaining programs that drive a more inclusive industry. Learn more on the Sponsor IAC23 page or contact us directly at info@theiaconference.com for more information.

Thanks to this year’s sponsors!

Logo for sponsor Optimal Workshop
Platinum sponsor
Optimal Workshop
Logo for sponsor Factor Firm
Gold sponsor
Factor Firm
Logo for sponsor Last Call Media
Silver sponsor
Last Call Media
Logo for sponsor Design for Context
Scholarship sponsor
Design for Context

Logo for sponsor A Book Apart
In-Kind sponsor
A Book Apart
Logo for sponsor Balsamiq
In-Kind sponsor
Balsamiq
Logo for sponsor MURAL
In-Kind sponsor
MURAL
Logo for sponsor Rosenfeld Media
In-Kind sponsor
Rosenfeld Media
Logo for sponsor UX Camp DC
Community sponsor
UX Camp DC
Logo for sponsor World IA Day
Community sponsor
World IA Day

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