Past roles: speaker
Kristina Halvorson is widely recognized as one of the most important voices in content strategy. She is the CEO of Brain Traffic, the coauthor of Content Strategy for the Web, and the founder of the Confab content strategy conferences.
Kristina’s work focuses on the complex processes, people, and policies that create the foundation for useful, usable content. She speaks regularly at companies and conferences about how our organizations can use content for sustainable business success.