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IAC: Information Architecture conference

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Home / People / John Ferrara

John Ferrara

John Ferrara

Past roles: speaker

LinkedIn profile
Twitter: @PlayfulDesign

John Ferrara is an information architect at Vanguard and the author of Playful Design: Creating Game Experiences in Everyday Interfaces. John has worked as a user experience designer for over twelve years, designing web sites, desktop software, and video games. In 2010 he co-founded Megazoid Games, which focuses on creating mobile, social, and educational player experiences. John’s nutrition education game “Fitter Critters” was a top prizewinner in the 2010 Apps for Healthy Kids contest, awarded by Michelle Obama’s “Let’s Move!” campaign. He lives in the Philadelphia area with his wonderful wife and superhero daughter.

Conference talks

  • Fitter Critters: Designing a Persuasive Video Game (2012 Main Conference Talk)

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