Erik Gibb started his career as a customer service rep, quickly discovering that most of the problems customers encountered originated in small but crucial decisions made during the product design process. He worked his way backward in the product development timeline so that he could help build products that work well.
He’s taken this mission to internet staples (Netscape, Yahoo), entertainment dotcoms (musicbank.com, kink.com), finance (Intuit), eCommerce (Safeway.com) consulting practices (Tangible UX, Digitas-ModemMedia), health care informatics (Intermap), online dating (PlanetOut), localization (eTranslate), and top shelf brands including Microsoft, Hewlett-Packard, Sephora, Netflix. He is currently a design manager of small business lending at Capital One.