Daniel O’Neil is a pure analyst. His greatest pleasure is teasing out core truths from complex systems, then developing patterns, principles, and metrics that help people manage those systems better.
After leaving graduate school, where he studied the evolution of language, Daniel entered the private sector, working in the publishing, mortgage, pharmaceutical, and online advertising industries. On this journey he’s helped companies with online marketing strategy, web analytics, business process modeling, strategic planning, and software development.
It was the introduction to Information Architecture that really changed his thinking about how things are made in the world. Daniel has spent the last six years trying to master and deepen his understanding of the transformative nature architectural thinking in the context of information systems websites, and software.
It’s been a fun ride, and he’s thrilled to be here!