Clifton Simmons is a senior content strategist for Allstate UX design, focusing on claim services. For over 20 years, Clifton worked as an experiential marketing copywriter for Detroit and Chicago ad agencies, specializing in digital and event marketing experiences. His client list included Chevy, Chrysler, Coke, McDonald’s, USAA and more. To him, it all felt like the training ground for his career in UX design. In addition to Allstate, Clifton brings UX design to future professionals as a volunteer mentor for various organizations and as a mentor/instructor for the UX bootcamp Thinkful.