Alysson Franklin is a professional with expertise in helping organizations achieve business objectives via Information Architecture, Interaction Design, and Usability—areas he’s worked in since the end of the 90’s when “Web Design” was a new term, Javascript was harmful to web users, and the web browser market was disputed by Netscape, Internet Explorer, and a “new contender” called Firefox. Having seen many changes in the field, he still believes the biggest ones are yet to come.
Alysson is currently an Information Architecture and User Experience Director at Base22. He leads a talented team of Craftworkers that support IA and UX projects for Fortune 100 companies and government entities, while also evolving the Solution and Information Design Practice for enterprise projects.