Sessions

More of our transactions and social interactions are moving online every day. People access these digital products and services using a growing variety of devices: notebook computers, mobile phones, wearables, voice-driven smart assistants, and more. Good experience requires that these systems be coherent and understandable. As a result, information architecture (IA) is more important today than ever before.

This full-day workshop is an introduction to information architecture by one of the co-authors of the fourth edition of the polar bear book.

The workshop is divided into four parts:

– Part 1 introduces information architecture
– Part 2 covers conceptual modeling, which is foundational to good IA
– Part 3 reviews the standard components used to implement information architectures
– Part 4 describes essential skills one must master to actually do IA

Hands-on exercises give participants a direct practical understanding of key IA concepts.