Jason Hobbs has been practicing a combination of information architecture, user experience design, service design and human-centered design since 1997. He currently runs the consultancy Human Experience Design. He lectures part-time at the University of Johannesburg and he conducts his academic research through the same institution. Jason speaks regularly at both local and international design conferences of both a practitioner and academic nature. He is an active member of various communities of practice having founded the SAUX Forum and through his involvement with the Information Architecture Institute.