Sanity needed a website to share information about its inaugural conference. This meant starting from square one and building everything – the content technology, the interface design, the code, the functionality, the conference program, and conference information. Because Sanity is a content technology company, we wanted to take advantage of this opportunity to take our own advice and incorporate best practices across the board. Content Strategy Relations and Developer Relations…

Following the final keynote by Dana Chisnell we will [re]member the best parts of this year's conference and continue the conversation with an annual tradition. Five Minute Madness is an opportunity for anyone to share their highlights - whether this was your first time or you have been to every one. Five Minute Madness will run as long as people have something to share. Afterwards socialize in the Rooftop Lounge…

Technology is always getting smarter, becoming more fundamentally conversational, supportive and anticipatory. With this shift, we’ve seen the role of IA evolve from primarily navigating and wayfinding to prioritizing, offering choices, and managing attention. Content used to have to work really hard to tell customers that digital experiences were for them; now customers just expect it. We now have an opportunity to radically simplify our content to create more human…

Stretch your legs with a walk, yoga, or something else before meeting for an AMA with Lou Rosenfeld, Peter Morville, and Jorge Arango for an hour of conversation. This event is open to all conference attendees with no prior registration required. The Ask Anything session will start at 10:00 AM ET / 7:00 AM PT in the Outdoor Area.

Wake up to conversation with friends old and new as you [re]connect before the opening keynote. We can't deliver the coffee, donuts, or drinks but we will be offering our conference space for browsing sponsor booths, getting technical support, or [re]connecting with the friends you made yesterday.