2020 Main Conference Talk
There are plenty of topics that can be difficult to discuss, even with those closest to you – like personal debt, gender and sexuality, and mental health. So what do you do if you run a website or product that focuses on one of those topics and you need to learn about your audience and their needs? We will share best practices to gain an understanding of your audience when working with difficult, embarrassing, or dangerous topics.
About the speaker(s)
Clair Rock (they/them) is an information professional who is passionate about making complex stories accessible and inclusive. Clair has been working as an information architect and built their knowledge from their background in filmmaking and a Master’s of Science in Information Experience Design. As an openly trans individual, Clair has taken a stance to advocate for the integration of inclusive practices into all aspects of research and design.
Sam Raddatz (she/her) is a Program Manager at Netflix where she focuses on inclusion throughout their products. In her previous role as the CEO of Logic Department, she worked with non-profits like Wikimedia, The Brooklyn Museum, and The Trust for Public Land to create more intuitive & organized digital products.
With a background in project management, qualitative sociology and holding a Master’s degree in Information and Library Science, Sam tackles any challenge in the most organized and transparent way possible. She is a strong believer that there are design solutions that can make any interaction less frustrating in all aspects of our lives.